The title of a book is one of the most important marketing tools for a publisher. Period. It’s like the first impression – well, the title, and the cover. But say you’re recommending a book to a friend – you mention the name and THEN said friend goes to see the cover. Last year, I discussed One Word Titles vs All The Rest and lately, I couldn’t help but notice this trend in titles, which is to name the main character in the title. Some examples:
The Art of Lainey by Paula Stokes
The Half Life of Molly Pierce by Katrina Leno
The Secrets of Lily Graves by Sarah Strohmeyer
Anna and the French Kiss by Stephanie Perkins
Lola and the Boy Next Door by Stephanie Perkins
Isla and the Happily Ever After by Stephanie Perkins
So, here’s my question – what feelings do these titles evoke from you that other titles (ones that don’t have the name of the main character in them) don’t? Is there any special connection that you feel to the main character because their name is mentioned in the title? Do you have an idea about the main characters before you start reading the book based on the title?